The 1st Annual Strawberry Picking Challenge presented by Bright House Networks, was in February 2014. The event raised $75,000 for Redlands Christian Migrant Association (RCMA); a Florida nonprofit that provides quality childcare and early education for children of migrant farm workers and rural low-income families. In 2016, the event donated $77,000 to RCMA.
Corporate teams will be competing for the coveted Strawberry Joe Trophy. The trophy is named after the late Joe Wishnatzki, our owner Gary Wishnatzki’s father. Joe and his brother, Lester, joined the family business in 1955. Joe was passionate about strawberries and would be proud to support a charity event that promotes the importance of our farmers and pickers.